Longtime tech stalwart Cisco (NASDAQ: CSCO) has been working feverishly to become a significant player in the cloud and Internet of Things (IoT) markets. salesforce.com (NYSE: CRM), on the other hand, was one of the first to shift to the cloud, where it has lately been working to make its user experience more intuitive.
On Thursday, the two tech giants announced they are forming a strategic partnership to “jointly develop and market solutions that join Cisco’s collaboration, IoT and contact center platforms with Salesforce Sales Cloud, IoT Cloud and Service Cloud.”
Source: Cisco, Salesforce Form a Cloud and IoT Alliance | Investopedia
This IoT rabbit hole goes way too deep, but a few industry focuses I am considering are starting to reveal themselves. I am going to start playing close attention to IoT platforms and the partnerships that are forming between various vendors. I am also going to start keeping an eye specifically on news around Apple’s HomeKit and Google’s IoT platform elements, Brillo and Weave, as the eventually come to market.
These platform partnerships, and the vendors that integrate Apple’s and Google’s IoT platforms, are the best shot I currently see for determining the immediate direction of consumer IoT and home automation.